Our Founders Story

In Awe Australia began at home. As parents of a child with eczema, we tried countless products, but instead of relief, they caused discomfort. Watching our son suffer was heartbreaking, and we knew there had to be a gentler, more effective way. So we turned to nature.

In Awe Australia began at home. As parents of a child with eczema, we tried countless products, but instead of relief, they caused discomfort.

Watching our son suffer was heartbreaking, and we knew there had to be a gentler, more effective way. So we turned to nature. What started as a mission to help our child became a family owned business built on care, trust, and safe, natural skincare.

Our Kakadu Plum Skin Ointment was created for sensitive skin to soothe, protect, and support healing. Today, we’re proud to help families across Australia and beyond find relief, just as we once hoped to for our own.